Catei agora há pouco pela net. Eu sei que nem todo mundo lê inglês, mas vale a pena postar o lance assim mesmo.

Free porn magic for you!

PC Magazine's John Dvorak follows up on a column he wrote two years ago about the inexplicable popularity of x-rated search terms in relation to non-porn content. Here on Boing Boing, you'll see that terms like "bukkake" and "anal" rank disproportionately high in our stat logs, relative to the number of times we actually use them in our posts (bats eyelashes innocently). Although -- it's worth noting that "tater" is gaining heavily now. Anyway, snip:

My editor, Lance Ulanoff, was shaking his head the other day over the column I had written called "Free Porn." The column, written nearly two years ago, was an exercise in propaganda, done to prove that the use of the word "porn" in a headline would jack up the readership of any column. This was an assertion promoted by my previous online editor, Don Willmott, who revealed the trick to me after looking at years of online stats. He'd used it himself when he needed to pump up his own numbers.

Ulanoff told me that I had to do a follow-up to the "Free Porn" column since it has consistently been in the top readership list since it was published. "It's unbelievable," he said. "Every month it shows up in the list of top page views. It's never at the top, but it keeps showing up." Perhaps it's never at the top because it has nothing to do with porn. Just the use of the word is enough to pump up the numbers. Are online readers so drawn to porn that they aggressively seek it out? No wonder the amount of pornographic e-mail come-ons has been slipping. Why bother with spam? Just set up a porn site and the readers will seek you out.